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Content Marketing Applied to Higher Ed Recruitment

January 12, 2016by Bahati Leave a comment

As an up and coming content marketer, I was thrilled to join Georgia State University’s College of Education and Human Development this past January as a graduate student recruitment and […]

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Storytelling
TED-Ed Lessons

Why TED-Ed Lesson’s Rock at Content Marketing

December 16, 2014by Bahati Leave a comment

Check out episode three of Engage (my animated talk show created with GoAnimate) which highlights TED-Ed Lesson’s and its use of educational and interactive elements to engage its audience. Every week, […]

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Action!, Engage, Storytelling, Uncategorized

StoryCorps Excels at Sharing and Repurposing Content

November 4, 2014by Bahati Leave a comment

I stumbled upon the video above last year around 9/11. Seconds into it, tears streamed down my face into a salty pool on my keyboard. Little did I know that […]

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Action!, Storytelling

How McDonald’s Got a Vegetarian Follower

March 25, 2013by Bahati Leave a comment

McDonald’s Potato Supplier, Frank Martinez Regardless of how you feel about McDonald’s, the role it plays in the global obesity epidemic, or its uncanny ability to sell fast food in […]

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Action!, Engage, Storytelling

Animate Your Webinars With GoAnmiate

February 25, 2013by Bahati Leave a comment

As an aspiring entrepreneur, I’ve been transitioning into a second career in content marketing over the last year.  My journey to this burgeoning field has been anything but linear.  I […]

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Action!, Storytelling, Tool Shed
personal-branding-bahati

5 Steps to Building the Brand of You

February 21, 2013by Bahati Leave a comment

The day after I resigned from my previous employer a little over a year ago, rather than focus on landing a new job or sleeping in, I did what most […]

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Engage, Storytelling, Tool Shed
The Brady Bunch theme song

Compelling Digital Stories Rule

February 6, 2013by Bahati Leave a comment

About two years ago I made a very important decision.  I added “attend Sundance Film Festival” to my bucket list of things to do before I kick the bucket.  I’m […]

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Action!, Engage, Storytelling, Tool Shed
Bahafis Creative @ Pinterest

Content marketers, what’s in your tool shed?

January 24, 2013by Bahati Leave a comment

Welcome to the Tool Shed!  Your friendly neighborhood spot where content enthusiasts can learn about online tools specifically geared towards them. Over the last year, I’ve discovered a plethora of content […]

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Storytelling, Tool Shed

An 11 year old schools us on the art of content marketing

January 17, 2013by Bahati Leave a comment

When I ran across this recent article week in Florida Today about an 11 year-old who’s created a hot new social networking site for kids called Grom Social, I immediately thought […]

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Engage, Make Data Dance, Storytelling, Who Are You?
back cover of Wu-Tang Manual

Wu-Tang Clan Personifies Content Marketing

January 12, 2013by Bahati 4 Comments

Spinning a concept into a legendary hip-hop empire In the early 90’s, the Wu-Tang Clan burst on the hip-hop scene with a rawness all their own. Spearheaded by the group’s […]

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Action!, Engage, Storytelling, Who Are You?

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Recent Posts

  • Content Marketing Applied to Higher Ed Recruitment
  • Why TED-Ed Lesson’s Rock at Content Marketing
  • StoryCorps Excels at Sharing and Repurposing Content
  • How McDonald’s Got a Vegetarian Follower
  • Animate Your Webinars With GoAnmiate

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Peaceful, positive, sci-fi movie buff and aspiring digital storyteller.

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